About Me
Founder and Strategic Architect of Scalable Cultural & Experiential Ecosystems, my work sits at the intersection of audiovisual creation, innovation, and business model development.
I design and structure high-impact projects, drawing on a career built across Africa and Europe, within multicultural and fast-evolving environments.
I began my career in air transport and logistics with Air France in Africa (Chad, Côte d’Ivoire), before quickly transitioning toward entrepreneurship and the creative industries.
In 2003, I launched Reality Mag, a pioneering audiovisual project well ahead of the rise of digital platforms such as YouTube. The project achieved Gold DVD certification, leaving a lasting mark on urban culture and anticipating major shifts in content production and distribution.
I later contributed to the introduction and adoption of Tilos (Time and Location System) in France, supporting its deployment among leading organizations such as SNCF, Bouygues, Vinci, and Alstom.
Today, Tilos remains a benchmark solution in linear project management, demonstrating the long-term relevance of the strategic frameworks implemented at the time.
In the audiovisual sector, I contributed to structuring the company De l'Autre Côté du Périph', helping lay the foundations for successful productions, including the film L'Ascension, which achieved over one million admissions in theaters. This experience strengthened my understanding of production, financing, and distribution dynamics.
In parallel, I was among the early contributors to promoting entrepreneurship among underrepresented communities through La Nouvelle PME. I supported initiatives aimed at highlighting entrepreneurs from visible minorities, co-developed strategic programs such as the “Jeudis de la Stratégie” alongside Xavier Fontanet, and contributed to reflections that helped shape public mechanisms such as the “emplois francs” initiative.
Committed to impact-driven projects, I also founded Chibina, an initiative dedicated to promoting spirulina as a strategic resource for sustainable development in Chad.
Consumed for generations by the Kanem populations under the name dihé, spirulina is deeply rooted in local cultural and nutritional traditions.
Through Chibina, our work focused on promotion, education, and the contemporary valorization of this resource. We notably financed the creation of a pedagogical cultivation basin within the CNAR (National Center for Research Support).
A collaboration agreement with the FAO further recognized and legitimized this initiative.
Driven by a commitment to knowledge transmission and innovation, I have led educational and cultural programs such as Dans Mon Hall, supported by several foundations and culminating in a festival at the Paris City Hall.
Within ADN Production, I also developed media education and audiovisual training programs, including Média-Voix, designed to support young people with specific challenges and empower them through creative expression.
More recently, I have explored the impact of digital transformation and artificial intelligence within the creative industries, notably through a masterclass delivered at the Africa Pavilion of the Festival de Cannes 2024.
Today, I am developing projects at the intersection of creation, innovation, and investment, including:
a creative talent incubator in Africa
an entrepreneurial investment fund based in Amiens
I believe that cultural and creative industries are at the core of today’s economic transformations, and that structuring them into scalable ecosystems is a key driver for sustainable, inclusive, and high-impact growth.