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Adoum DJIBRINE-PETERMAN

Founder | Strategic Architect of Scalable Cultural & Experiential Ecosystems

Adoum DJIBRINE-PETERMAN
France
Professional Status
Entrepreneur
Unavailable
About Me
Founder and Strategic Architect of Scalable Cultural & Experiential Ecosystems, my work sits at the intersection of audiovisual creation, innovation, and business model development.

I design and structure high-impact projects, drawing on a career built across Africa and Europe, within multicultural and fast-evolving environments.

I began my career in air transport and logistics with Air France in Africa (Chad, Côte d’Ivoire), before quickly transitioning toward entrepreneurship and the creative industries.

In 2003, I launched Reality Mag, a pioneering audiovisual project well ahead of the rise of digital platforms such as YouTube. The project achieved Gold DVD certification, leaving a lasting mark on urban culture and anticipating major shifts in content production and distribution.

I later contributed to the introduction and adoption of Tilos (Time and Location System) in France, supporting its deployment among leading organizations such as SNCF, Bouygues, Vinci, and Alstom.
Today, Tilos remains a benchmark solution in linear project management, demonstrating the long-term relevance of the strategic frameworks implemented at the time.

In the audiovisual sector, I contributed to structuring the company De l'Autre Côté du Périph', helping lay the foundations for successful productions, including the film L'Ascension, which achieved over one million admissions in theaters. This experience strengthened my understanding of production, financing, and distribution dynamics.

In parallel, I was among the early contributors to promoting entrepreneurship among underrepresented communities through La Nouvelle PME. I supported initiatives aimed at highlighting entrepreneurs from visible minorities, co-developed strategic programs such as the “Jeudis de la Stratégie” alongside Xavier Fontanet, and contributed to reflections that helped shape public mechanisms such as the “emplois francs” initiative.

Committed to impact-driven projects, I also founded Chibina, an initiative dedicated to promoting spirulina as a strategic resource for sustainable development in Chad.
Consumed for generations by the Kanem populations under the name dihé, spirulina is deeply rooted in local cultural and nutritional traditions.

Through Chibina, our work focused on promotion, education, and the contemporary valorization of this resource. We notably financed the creation of a pedagogical cultivation basin within the CNAR (National Center for Research Support).
A collaboration agreement with the FAO further recognized and legitimized this initiative.

Driven by a commitment to knowledge transmission and innovation, I have led educational and cultural programs such as Dans Mon Hall, supported by several foundations and culminating in a festival at the Paris City Hall.
Within ADN Production, I also developed media education and audiovisual training programs, including Média-Voix, designed to support young people with specific challenges and empower them through creative expression.

More recently, I have explored the impact of digital transformation and artificial intelligence within the creative industries, notably through a masterclass delivered at the Africa Pavilion of the Festival de Cannes 2024.

Today, I am developing projects at the intersection of creation, innovation, and investment, including:

a creative talent incubator in Africa
an entrepreneurial investment fund based in Amiens

I believe that cultural and creative industries are at the core of today’s economic transformations, and that structuring them into scalable ecosystems is a key driver for sustainable, inclusive, and high-impact growth.
  • Animation of the Cinema Masterclass: “Digital Transformation and Artificial Intelligence in the 7th Art Industry”

    I had the honor of leading the Cinema Masterclass entitled "Digital Transformation and Artificial Intelligence in the 7th Art Industry". This 2 hour and 30 minute session, broadcast live, allowed participants to familiarize themselves with technological advances and current trends in the film industry, particularly those related to AI and digital transformation.

    > Innovation and Creativity: Presentation of new creative methods and narrative processes redefined by AI.

    > User Experience and Engagement: Explanation of digital technologies that transform the spectator experience, with a focus on personalized recommendations by AI.

    > Production and Distribution: Illustration of the use of AI-based tools to optimize the production, post-production and distribution of films.

    > Ethics and Creativity: Animation of discussions on the ethical issues associated with the integration of AI in cinematographic creation, reconciling innovation and respect for cultural diversity.

    > Collaboration and Convergence: Highlighting synergies between the film industry and immersive technologies, such as virtual and augmented reality and the metaverse.

    > Opportunities for Africa: Exploration of potentials and promising initiatives for African cinema in the context of digital innovation and AI.

    As facilitator of this masterclass, I not only shared my knowledge and expertise, but also facilitated enriching exchanges between participants, thus contributing to their understanding of the impacts of digital transformation and AI about the film industry. This experience strengthened my ability to lead discussions on complex topics and inspire innovation in filmmaking.
Detailed Description
  • “It is with great joy that I will participate in the Africa Pavilion at the Cannes Film Festival, supported by the French Association of Film and Television Producers (AFPF). This opportunity to represent innovation in the industry cinematography is a source of pride. The Africa Pavilion offers a platform to promote our projects, meet partners and contribute to the influence of our industry. Africa has every place to integrate innovations into its production, production and distribution processes. post-production, and this event is the perfect opportunity to demonstrate it. Cannes is a place of inspiration where creative minds come together to celebrate the art of cinema. I can't wait to live this enriching experience, to exchange. with my peers and to discover new talents. I thank everyone who made this participation possible and I am determined to represent our cinema with passion and excellence during this prestigious event."
Company Description
Pavillon Afriques promotes visual storytelling from African and diaspora creatives, while making Africa a filming destination.

Goals :

Increase the representation of African filmmakers and producers.
Develop a viable film industry in Africa.
Facilitate access to the best African talents and connect them to investors.
Networking:

As a unique platform, Pavillon Afriques offers unprecedented access to resources and professionals in the African film industry. It highlights organizations invested in African cinema, highlighting the growth potential of the continent and its diaspora.

Annual Event:

Since 2019, our main event has been held every year at the Cannes Film Festival, bringing together Africans and Afro-descendants to welcome the whole world.